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Client: Let's Sanitise is a small business selling hand sanitiser and hand care products, as a reaction to the COVID pandemic.
Challenge: I was asked to rewrite an email being sent out to influencers. The aim of the email was to get them to post about Let's Sanitise products. The client felt that their original email was too formal and corporate-sounding. So my main goal was to make it speak better to their target audience by making it more 'edgy', fun, and cool
Hit the arrow to compare my rewrite with the original email.